Blockbuster Video Launches Rewritable Game Cartridge Rental Test at Columbia, South Carolina Locations | Aug 10 - Aug 15, 1994

Between August 10 and 15, 1994, national home video retail chain Blockbuster Video launched a test program for Game Factory, their rewritable Sega Mega Drive cartridge service. Developed through a collaboration between Blockbuster, Sega of America and NewLeaf Entertainment, Game Factory was a novel idea in the world of home rentals. The ambitious service was ….

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